Archive for the ‘Case Studies’ Category

Suzy: The Finale – Suzy Speaks!
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[Posted on: 29 January 2010]
[Posted in: Case Studies, Getting Readers, Getting Started]
[10 Comments]

  Hi everyone! I’m “Suzy”, from the Case Study. Some of you may know me as Nancy D. Brown from the “What a Trip” blog. As Trisha mentioned in our interview, we met on a press trip. I distinctly remember her asking me about what keywords I wanted to rank for on my blog and [...]

Suzy: Week 22 – The Interview
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[Posted on: 22 January 2010]
[Posted in: Case Studies, Getting Readers, Getting Started, Interviews]
[8 Comments]

If you’re wondering what this Case Study is all about, please read the introductory post from Week One. You can browse through all the older installments here.   I promised you a video interview.   And dagnabbit I’m gonna’ give you folks a video interview, even if it’s not oscar-worthy.   At the last minute [...]

Suzy: Week 21 – The Wrap Up
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[Posted on: 15 January 2010]
[Posted in: Case Studies, Getting Readers, Getting Started]
[9 Comments]

  If you’re wondering what this Case Study is all about, please read the introductory post from Week One.     You can browse through all the older installments here.     It’s been a long road, but we’ve finally reached the end of it. “Suzy” and I met on a Media Trip in the [...]

Suzy: Week 20 Goals-Affiliate Advertising Reports
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[Posted on: 8 January 2010]
[Posted in: Case Studies, Getting Readers, Getting Started]
[4 Comments]

If you’re wondering what this Case Study is all about, please read the introductory post from Week One. You can browse through all the older installments here. Last week we talked about how Suzy is tracking what people search for once they get to her travel blog (see “Suzy: Week 19 Goals-Tracking Your Site Searches“), [...]

Suzy: Week 19 Goals-Tracking Your Site Searches
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[Posted on: 1 January 2010]
[Posted in: Case Studies, Getting Readers, Getting Started]
[2 Comments]

If you’re wondering what this Case Study is all about, please read the introductory post from Week One. You can browse through all the older installments here. Last week we talked about how Suzy is tracking her site visitors behavior, and learning how to understand what the data means and how to use it. This [...]

Suzy: Week 18 Goals – Visitor Tracking
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[Posted on: 18 December 2009]
[Posted in: Case Studies, Getting Readers, Getting Started]
[4 Comments]

If you’re wondering what this Case Study is all about, please read the introductory post from Week One. You can browse through all the older installments here. Last week we talked about how Suzy is considering writing an eBook or two as another source of revenue from her travel blog. This week we’ve reached the [...]

Suzy: Week 17 Goals – Writing eBooks
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[Posted on: 11 December 2009]
[Posted in: Case Studies, Getting Readers, Getting Started]
[8 Comments]

If you’re wondering what this Case Study is all about, please read the introductory post from Week One. You can browse through all the older installments here. Last week we talked about how Suzy is starting to create her own Direct Advertising Agreements. This week we’re discussing how she can write an eBook (or even [...]

Suzy: Week 16 Goals–Direct Advertising
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[Posted on: 4 December 2009]
[Posted in: Case Studies, Getting Readers, Getting Started]
[11 Comments]

If you’re wondering what this Case Study is all about, please read the introductory post from Week One. Last week we talked about Affiliate Advertising, and how Suzy has started placing relevant ads on her travel blog, which, as she builds significant site traffic, will start to earn her affiliate revenue. This week we’ll discuss [...]

Suzy: Week 15 Goals–Affiliate Advertising
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[Posted on: 27 November 2009]
[Posted in: Case Studies, Getting Readers, Getting Started]
[6 Comments]

If you’re wondering what this Case Study is all about, please read the introductory post from Week One. Last week we started digging into methods that Suzy can implement to earn some revenue from her travel blog, beginning with adding Google AdSense. This week it’s all about Affiliate Programs – those ads that travel bloggers [...]

Suzy: Week 14 Goals – Monetizing Her Travel Blog
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[Posted on: 20 November 2009]
[Posted in: Case Studies, Getting Readers, Getting Started]
[4 Comments]

If you’re wondering what this Case Study is all about, please read the introductory post from Week One. Last week we discussed a few methods that Suzy can use to encourage site visitors to sign up for her email subscriber list. This week it’s time for Suzy to start taking steps to monetize her travel [...]

Suzy: Week 13 Goals – Growing her Subscriber List
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[Posted on: 13 November 2009]
[Posted in: Case Studies, Getting Readers, Getting Started]
[5 Comments]

If you’re wondering what this Case Study is all about, please read the introductory post from Week One. Last week we discussed the reasons why Suzy needs an email subscriber list, along with several popular options for adding an opt-in (sign-up) form to your travel blog and managing your list. This week we’re discussing various [...]

Suzy: Week 12 Goals – Build a Subscriber List
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[Posted on: 6 November 2009]
[Posted in: Case Studies, Getting Readers, Getting Started]
[11 Comments]

If you’re wondering what this Case Study is all about, please read the introductory post from Week One. Last week we briefly summarized how Suzy can use Article Syndication to build credibility, become perceived as an expert in her travel niche, and increase inbound links to her site as her articles get reprinted across other [...]

Suzy: Week 11 Goals – Article Syndication
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[Posted on: 30 October 2009]
[Posted in: Case Studies, Getting Readers, Getting Started]
[17 Comments]

If you’re wondering what this Case Study is all about, please read the introductory post from Week One. Last week we briefly summarized how Suzy is using Social Media networks such as Twitter, Facebook, Stumbleupon, and YouTube, to broaden her reach and increase the number of site visitors to her new travel blog. This week [...]

Suzy: Week 10 Goals – Master Social Networking
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[Posted on: 23 October 2009]
[Posted in: Case Studies, Getting Readers, Getting Started]
[No Comments]

If you’re wondering what this Case Study is all about, please read the introductory post from Week One. Last week we discussed how Suzy is building some inbound links to her travel blog, which in turn will increase the number of people who can find her site by following those links. Some of those links [...]

Case Study: Suzy: Week 9 Goals – Building Inbound Links
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[Posted on: 16 October 2009]
[Posted in: Case Studies, Getting Readers, Getting Started]
[6 Comments]

If you’re wondering what this Case Study is all about, please read the introductory post from Week One. Last week we discussed some simple tweaks Suzy made to her travel blog to increase its “search engine friendliness”, which in turn will increase the number of people who can find her site by using search engines. [...]



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