Marketing Tasks To Establish & Promote Your Travel Writing Brand


The multitude of marketing tasks it takes to promote ourselves and our freelance writing these days, is daunting.

So much to do, so little time!

When we’re overloaded, we tend to freeze up and not do anything until divine inspiration strikes — which could take a considerable amount of time!

It’s much easier if we break our marketing and self-promotion tasks down into bite-sized pieces, and then just do what we can each day.

Taking It Day-By-Day

Here are some self-promotion and marketing tasks you can do each day — or at least each week — that will advance your name and brand. These tasks will help you rise above the thousands of others writhing around in that huge travel writer’s mosh pit.

You should be able to squeeze these 10 self-promotions tasks into one week.

  1. Post your latest travel story on
  2. Post a link or PDF of your latest travel story on your Facebook page.
  3. Create a Facebook Page for your writing self (versus your personal page).
  4. Update the copy on your writer’s website (You do have a writer’s website, don’t you?)
  5. Send a query letter out to a regional, national, or international magazine.
  6. Pitch or write a guest blog post and send it out to a high-profile writing website…
  7. …Or, leave well-written, intelligent replies on other travel blogs or websites demonstrating your expertise and sparkling personality.
  8. If you’ve authored a travel book, send it for review to someone who has an appropriate website or blog.
  9. Start a biweekly or monthly newsletter with writing or travel tips.
  10. Hand out 3 business cards each day or do 3 email introductions.

Here’s some more self-promotion methods you can use to get your travel writing brand started:


Readers, what other self-promotion and marketing advice can YOU add? Leave a comment!

About Roy Stevenson 59 Articles
Freelance travel writer Roy Stevenson has had more than 1,000 articles published in 200+ regional, national, and international magazines, newspapers, trade journals, custom publications, specialty magazines, in-flights, on-boards, and online travel magazines. He's considered one of the most prolific travel writers in the U.S.A. His free weekly newsletter for aspiring travel writers is considered one of the most informative e-zines in the travel writing business. (Subscribe here: Roy has published seven eBooks on selling and marketing freelance travel articles. ( You can read Roy's full bio and see some samples of his work at his writer's website,

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