Spam comes in many variations.
In fact that thoroughly researched email pitch you just sent to a blogger or journalist might just fall into that category.
According to CAN-SPAM Act, the following transactions are subject to the Spam Laws:

The CAN-SPAM “covers all commercial messages, which the law defines as “any electronic mail message the primary purpose of [...]

 
I cringed when I saw the headline…
… “How to Score a Press Trip”, By Christy and Scott, from The Ordinary Traveler and as I hovered over the link to click it, I braced myself to read something that was going to get me all fired up.
As a PR pro, the last thing we want [...]

I’ve been working on this post for several days now…..
…and hesitated even publishing it but on Monday I read Trisha’s “Why Am I Not Getting Invited on Press Trips?” Then, a couple nights ago @solofriendly and @dkferm had a similar discussion.
Trust me, I am not the type of person that dots my I’s [...]