Archive for April, 2012

FREE SEX and other Attention-Getting Words
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[Posted on: 30 April 2012]
[Posted in: Guest Blog Posts, The Ambidextrous Travel Writer]
[29 Comments]

When I was at Conde Nast, my colleagues and I periodically talked about how powerful the words “Free” and “Sex” were. Those were the two words that sold the most magazines, the two most frequently used words on the covers. However, they were never used together (which, quite frankly, would have drawn even more readers). [...]



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