Archive for May, 2011

Six Ways To Avoid Going to PR Prison
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[Posted on: 23 May 2011]
[Posted in: Confessions of an Optimistic PR Chick, Guest Blog Posts]
[12 Comments]

  Spam comes in many variations. In fact that thoroughly researched email pitch you just sent to a blogger or journalist might just fall into that category. According to CAN-SPAM Act, the following transactions are subject to the Spam Laws: The CAN-SPAM “covers all commercial messages, which the law defines as “any electronic mail message [...]

What Makes You an Expert Anyway?
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[Posted on: 2 May 2011]
[Posted in: Guest Blog Posts, The Ambidextrous Travel Writer]
[12 Comments]

Over the last several weeks, I received a couple of e-mails from writers who told me they were experts in various parts of the world. One fancied himself an Asia expert; another, an Israel expert. The first one really threw me, because I can’t even call myself an expert on the country I’ve spent my [...]



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