Comments on: Suzy: Week 11 Goals – Article Syndication

By: Donna Hull

Donna Hull — Thu, 10 Dec 2009 15:23:14 +0000

Thanks for your detailed response, Trisha. I’m re-thinking my relationship with Blog Burst.
Donna Hull´s last blog post: Win a Mountainsmith Tour FX Camera Bag on the Travel Bloggers’ Caravan

By: Trisha Miller

Trisha Miller — Fri, 27 Nov 2009 15:49:53 +0000

Hi Donna – thanks for stopping by!

I don’t use BlogBurst for several reasons. First and foremost – it relies on your full Feed, meaning that what it submits to media sites is a 100% duplication of your content.

While there is no longer a ‘penalty’ for duplicate content (according to Google), they still clearly rank results on who gets indexed FIRST for that content.

Large Media sites that get content from BlogBurst are typically highly trafficked, high PageRank, frequently crawled-and-indexed sites, meaning that they will generally ALWAYS get indexed first for your content! That means they will generally always rank before you for your article, your keywords, and even quoted text from your post, and often your post will get tossed into what Google calls “Supplemental results” – which is a very bad thing – no one will ever find you in supplemental results because they are not displayed to searchers.

AND you hit the nail on the head with the second reason I don’t use them – since someone has already read your post, it’s very unlikely that they will then go visit YOUR blog, unless they are curious and have lots of time, and want to see what else you’ve written. That probably explains the limited results you’ve experienced. You do get inbound links, but little visitors from them.

The third reason I dislike them is their licensing agreement states that they or publishers can modify your content, pretty much in any way that suits them, and only vaguely allude to retaining your “original intent”…..I’m just not comfortable with the thought that they can change around what I write, and possibly wind up with a byline on something that may or may not retain my “original intent”.

It’s my personal opinion that a better strategy is having similar, but less ‘fleshed out’ content on article syndication sites, with a clear call-to-action in the form of “to read more about this subject visit http://www…..”. Give them enough to intrigue them to come learn more at your own site.

By: Donna Hull

Donna Hull — Fri, 27 Nov 2009 14:49:25 +0000

Trisha, what do you think of Blog Burst? They require that a blogger use a full feed, which means any other site where the feed is placed shows the entire blog post. So the reader really has no reason to visit the original blog (or click on ads). I’ve been using Blog Burst with limited success. Have you tried them? Curious about your thoughts on this. Thanks.

By: Jessie Kwak

Jessie Kwak — Fri, 06 Nov 2009 01:24:05 +0000

Trisha, thanks for this case study! I just ran across it a few days back and I’ve spent hours since reading and thinking about all the great tips you’ve got. Really helpful!

Cheers,
Jessie

By: Trisha

Trisha — Thu, 05 Nov 2009 17:59:48 +0000

Many thanks Diane, I’m glad you’re finding it valuable!

By: Trisha

Trisha — Thu, 05 Nov 2009 17:58:12 +0000

Thank you Mary Ann, I really appreciate your kind words! It’s nice to know that this Case Study is helping so many other people – there’s a lot more good stuff ahead in the next few weeks!

By: Trisha

Trisha — Thu, 05 Nov 2009 17:15:50 +0000

Thank you Akila – I appreciate the feedback!

If you have any questions about it once you start doing some articles for syndication, feel free to post in our Forum. I’ve done quite a lot, but Rebecca has done much more (she’s quite expert at it)….we’ll both be able to help by answering specific questions and giving some advice or suggestions. Good luck with it!

By: Akila

Akila — Thu, 05 Nov 2009 08:13:07 +0000

Trisha, These are some great tips. I have been following the Suzy case study since the beginning. Article marketing is something I need to start doing once I get a bit of time. I’ve got a couple of possible articles that I’ve written for my blog that I think would work. Thanks for posting all about this – it is so helpful.

By: Diane Sukiennik

Diane Sukiennik — Thu, 05 Nov 2009 04:38:10 +0000

Trisha,
Thank you for sharing such valuable information. Your generosity is truly appreciated!

By: Mary Ann G

Mary Ann G — Thu, 05 Nov 2009 02:41:36 +0000

Trisha, your series of articles is the most useful thing I’ve found in years. Thank you!!!! Incredibly helpful! I am in awe of your depth of knowledge of the business of writing.